ASICS GEL LYTE III x END. "WASABI", A FOOD-FASHION EXPERIENCE
Tasty, spicy and healthy, the new collaboration between Asics and the UK based retailer END. is a "fashion-food" collaboration that takes inspiration from the Japanese herb wasabi, famously served as an accompaniment to traditional Japanese sushi and sashimi dishes.
The protagonist of this collab is the unmistakable Gel Lyte III that boasts a "wasabi" pigskin nubuck upper, the unmissable split tongue and highest attention to every little detail.
The release of the Asics Gel Lyte III x END. "Wasabi" will be also completed by a custom Asics x END. bento box and branded wasabi bowl and chopsticks, to guarantee the best food-fashion experience ever.
•Who: Asics x END.
•What: Gel Lyte III "Wasabi"
•When: Thursday, March 8th, 2018